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How to Configure Custom Product Labels for Magento 2?

  • Writer: magelevendm
    magelevendm
  • Feb 7
  • 3 min read

One of the best ways to attract customer attention and highlight your products is through custom product labels. These labels can showcase promotions, new arrivals, best-sellers, or discounts. With Magento 2, you can easily add and configure custom product labels to boost visibility and drive conversions.


Here, we’ll walk you through the simple steps to configure custom product labels in Magento 2. Let’s get started!


What Are Custom Product Labels?

Custom product labels are visual tags or badges that appear on product images. They help customers quickly identify special offers, new products, or limited-time deals. Labels like “50% Off,” “New Arrival,” or “Best Seller” can significantly improve product discoverability and influence purchase decisions.


Why Use Custom Product Labels?

  • Improve Product Visibility: Make your highlighted products stand out.

  • Increase Conversions: Special offers attract attention and boost sales.

  • Enhance User Experience: Help customers find the best deals quickly.


Custom Product Labels for Magento 2

Step-by-Step Guide to Configure Custom Product Labels for Magento 2

Step 1: Install a Custom Product Labels Extension

To add custom product labels in Magento 2, you’ll need a reliable extension. Mageleven offers a powerful Custom Product Labels Extension that simplifies this process.


Step 2: Access the Configuration Settings

Once the extension is installed, log in to your Magento 2 admin panel and navigate to:Stores → Configuration → Product Labels

Here, you’ll find all the settings to customize your labels.


Step 3: Create a New Label

  1. Go to Catalog → Product Labels and click on Add New Label.

  2. Enter a Label Name (e.g., "50% Off Sale" or "Limited Edition").

  3. Set the Display Rules to define where the label will appear—specific products, categories, or customer groups.


Step 4: Customize the Label Design

Make your labels visually appealing by customizing:

  • Label Text: Keep it short and catchy (e.g., "Hot Deal," "New Arrival").

  • Font Size & Color: Ensure the text is easy to read.

  • Label Position: Choose where the label appears on the product image—top-left, top-right, bottom-left, etc.


Step 5: Apply the Label and Save

Once you’ve configured your settings, save the label. It will now appear on the selected products based on your display rules.


Tips for Creating Effective Product Labels

  1. Keep It SimpleAvoid clutter. Use short, impactful messages like "30% Off" or "Best Seller" to grab attention.

  2. Use Eye-Catching ColorsMake your labels pop with bold colors that contrast with your product images, but ensure they align with your brand’s style.

  3. Focus on UrgencyWords like “Limited Time” or “Last Chance” create urgency and encourage quick decisions.

  4. Test and OptimizeTrack which labels perform best and adjust your strategy based on customer response.


Benefits of Using Mageleven’s Custom Product Labels Extension

Mageleven’s custom Product Labels Extension makes the entire process seamless. Here’s what you get:

  • Easy Customization: Design and apply labels without coding.

  • Advanced Display Rules: Target specific products, categories, or customer groups.

  • Mobile-Friendly Design: Ensure labels look great on all devices.

  • Performance Optimization: Lightweight and fast for smooth performance.


Final Thoughts

Custom Product Labels for Magento 2 are an excellent way to highlight promotions and improve product visibility. By using an extension like Mageleven’s Custom Product Labels, you can easily configure and manage attractive labels that boost engagement and sales.

Take your eCommerce store to the next level—start using custom product labels today and watch your conversions grow!


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